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Draft a document
Due Diligence
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This is an old quiz, to generate a new one for you :
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Quiz: marketing strategies
1. What is the first step in the marketing research process?
Data collection
Problem identification
Data analysis
Report preparation
Correct answer: b
2. Which of the following is NOT a component of the marketing mix?
Product
Price
Promotion
Public relations
Correct answer: d
3. What is the purpose of market segmentation?
To increase competition
To decrease customer base
To target specific customer groups
To eliminate product variety
Correct answer: c
4. Which pricing strategy involves setting a high initial price to maximize profits before reducing it?
Penetration pricing
Skimming pricing
Competitive pricing
Discount pricing
Correct answer: b
5. What is the purpose of a SWOT analysis?
To identify strengths, weaknesses, opportunities, and threats
To determine sales forecasts
To analyze competitor's marketing strategies
To develop pricing strategies
Correct answer: a
6. Which of the following is an example of a pull marketing strategy?
Offering discounts to wholesalers
Using social media influencers to promote a product
Displaying ads on search engine results
Providing sales training to the sales team
Correct answer: b
7. What is the purpose of a call-to-action in marketing?
To create brand awareness
To generate leads
To conduct market research
To analyze customer behavior
Correct answer: b
8. Which of the following is an example of direct marketing?
Sending promotional emails to a targeted customer list
Running a television commercial
Displaying billboards on highways
Distributing flyers in a local neighborhood
Correct answer: a
9. What is the purpose of a unique selling proposition (USP)?
To differentiate a product from competitors
To determine pricing strategies
To analyze market trends
To conduct customer surveys
Correct answer: a
10. Which of the following is an example of guerrilla marketing?
Creating a viral video campaign
Running a print advertisement in a newspaper
Sponsoring a local community event
Distributing product samples at a trade show
Correct answer: a
This is an old quiz, to generate a new one for you :
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and type quiz marketing strategies to try it yourself (or any other topic)
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